When was the last time you brought your business strategy into your website design? If the answer is never, we get it. As marketers and business owners, we don’t bring business strategy into our websites. We bring customer avatar pain points, strategic calls to action, and hero images that draw the reader’s attention to our...
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Sri Lankan Politician’s Fishy Stunt taking center stage of Content Marketing
Sri Lanka’s second wave of COVID-19 infections had a significant link with the country’s largest fish market located in the suburb of Peliyagoda. Conspiracy theories about how consuming fish can cause you to fall victim to COVID-19 abounded, and lots of Sri Lankans stopped purchasing fish. With unsold fish piling up across the country, many...
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Easy Ways to Incorporate Customer Feedback
The benefits of such a platform include submersing the user in the brand’s content. Users will be more likely to absorb and not grow tired of advertisements if they are, for example, embedded in the game as opposed to a bothersome pop-up ad. Mass communication has led to modern marketing strategies to continue focusing on...
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How to create a website for your business?
Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old. Richard McClintock, a Latin professor at Hampden-Sydney College in Virginia, looked up one of the more obscure Latin words, consectetur, from a Lorem Ipsum passage,...
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How digital marketing work social networking?
Brands can explore different strategies to keep consumers engaged. One popular tool is branded entertainment, or creating some sort of social game for the user. The benefits of such a platform include submersing the user in the brand’s content. Users will be more likely to absorb and not grow tired of advertisements if they are,...
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Why did Facebook kill the Like Button? Here’s what you need to know.
A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring.
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Best tips for Instagram advertising. It’s so simple
Digital media, which includes Internet, social networking and social media sites, is a modern way for brands to interact with consumers as it releases news, information and advertising from the technological limits of print and broadcast infrastructures. Digital media is currently the most effective way for brands to reach their consumers on a daily basis....
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Main Steps To better Digital Marketing Strategy
The benefits of such a platform include submersing the user in the brand’s content. Users will be more likely to absorb and not grow tired of advertisements if they are, for example, embedded in the game as opposed to a bothersome pop-up ad. Brands can explore different strategies to keep consumers engaged. One popular tool...
Continue readingWhat is marketing research and how to do it?
Over 2.7 billion people are online globally, which is about 40% of the world’s population. 67% of all Internet users globally use social media. Brands can explore different strategies to keep consumers engaged. One popular tool is branded entertainment, or creating some sort of social game for the user. The benefits of such a platform...
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Ways a Content Marketing Mission Statement
Mass communication has led to modern marketing strategies to continue focusing on brand awareness, large distributions and heavy promotions. The fast-paced environment of digital media presents new methods for promotion to utilize new tools now available through technology. With the rise of technological advances, promotions can be done outside of local contexts and across geographic...
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